O’Sullivans is a life-raft of practical, commercial IP advice in an ocean of legal jargon and IP hype.
IP that does not underpin a sustainable competitive advantage is a waste of your valuable time and money. Let us help you focus on the IP that matters.
Understanding your technology is important but understanding why it’s critical to the success of your business is everything.
In 2018 the Google brand was valued at over $132 billion – are your key brands protected?