Strong IP protection is important – but it’s only one component of commercial success. Let us give you the full picture.
Over 3,100,000 patent applications were filed worldwide in 2016 (WIPO) – are you capturing the value of your innovations?
In 2018 the Google brand was valued at over $132 billion – are your key brands protected?
Almost 80,000 trade mark applications were filed in Australia in 2018. Are you protecting your key brand assets by registering them as trade marks?